GM Digital Bunker™
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GM Digital Bunker™ success case

Elite 90 Pro: from WhatsApp to a complete system

A 90-day physical transformation program for executives, led by Coach Ruiz. GM Digital Bunker designed the program's digital ecosystem and leads its construction module by module.

The starting point

Coach Ruiz had no technology team: lead capture, candidate assessment and follow-up ran on WhatsApp and spreadsheets.

In production

100% in production: the bilingual public website and the AI lead-screening module of the Coach's dashboard. In screening, the AI scores candidates and drafts the assessment, always reviewed by the Coach before it is sent.

Build process

Module by module, from lead capture to compliance: each module goes into production when it is ready, and the program runs on what is already live while the rest is built.

Data protection

90 days to delete the data of declined applicants: a rule under Brazil's General Data Protection Law (LGPD), proposed and implemented by GM Digital Bunker.

"The system does not replace the coach's assessment; it takes him straight to the validation stage."

Project delivery dossier, 2026

Related service

The service behind this case

Service AI strategy and digital platform A tailored project, from diagnosis to a platform in production; Elite 90 Pro as the case. See the service

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